eSecuritel Launches first Mobile-Optimized Mobile Phone Insurance Subscriber Portal

Manage My Account Experience Seamless across all Browsers

Nov. 05, 2013, ATLANTA, GA – Brightstar Device Protection, a company providing mobile device insurance and replacements to consumers through mobile operators and retailers worldwide, announced today that subscribers can now view and make changes to their accounts from any device through a personalized subscriber portal. The account management experience is seamless across all browsers and is the first mobile-optimized portal in the industry.

The new site empowers subscribers to manage their account from any device. A reimagined dashboard shows everything a subscriber needs to know on one screen, including coverage information, payment history, and device and claims history. Subscribers can link accounts, so every family member’s device can be managed in one interface. In addition, subscribers can update their account and billing information. Increased security measures keep sensitive account information safe through multiple channels of protection.

“The total visitors to our site have increased 83 percent in the last year,” said JFraser Parker, Brightstar Device Protection’s Senior Vice President and Head of Insurance. “One in four of those visitors is coming from a mobile device or tablet, and that number is growing. We are excited to roll out a design that accommodates the way our customers want to interact with us.”

The site’s new responsive design includes improved navigation and a simplified interface, allowing subscribers to find the information they want in an easily scanned layout. Subscribers can receive important announcements about their coverage, review program highlights, answer tech questions, or find call center contact information, all from the home page.

“Not only is Manage My Account easier for the subscriber,” said Brightstar Device Protection Senior Marketing Director John Harper, “but it also gives Brightstar partners additional opportunities to better inform and serve their customers.”